+ “It is a fascinating and inspiring exercise to witness an artist present his or her point of view through one of our cars. To see Jeff Koons take his unique sensibility and bring it to a BMW race car as he works with our team to translate his vision into a race-ready car is to truly watch the connection be made between technical and artistic intelligence,” said Frank-Peter Arndt, member of the Board of Management for the BMW AG with responsibility for BMW Group’s international cultural formats.
+ The 17th art car produced by BMW will be designed by none other than Jeff Koons, which will be raced at the 24 Hours of Le Mans in France, June 12-13, 2010. Koons will present the world premiere and sign his car at Paris’ Centre Pompidou on June 1, 2010. Via
BuzzBeat 